AT&T announced today that they will launch some new deals starting this Thursday that include a two year price guarantee. The primary impetus seems to be an effort to get existing and new customers to add a DIRECTV subscription as part of a bundle.
In announcing the new guaranteed pricing on services included in a bundle, chief marketing officer David Christopher with the AT&T Entertainment group says, “Our customers want all-included pricing and guaranteed savings. We’re committed to delivering a better experience for our customers by making our services better together.”
New customers can add a DIRECTV SELECT All Included package starting at $50 per month to their bundle of services with the price locked in for two years if the subscription is combined with a new or existing AT&T service like a wireless plan or home Internet service. One nice feature of the plan is that it includes the monthly equipment fees for up to four TV receivers as well, so the only additional charge will be taxes.
If you are already a DIRECTV customer, AT&T has a deal to add home Internet service with 6Mbps speed for $30 per month. This includes a Wi-Fi gateway and again, a two-year guarantee on the pricing. AT&T also indicates that paying for both services on a single bill will yield unlimited data on the home Internet service.
Finally, if you have two services, you can add home voice service for only $9.99 per month.
source: AT&T
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